Real Estate Sites

When to get a real estate web site or XSite specialist

Web developers and designers are available by the thousands. Gazillions. But hiring an industry specialist is probably the best bet, when you work in a specialized field. If all you need is an online business card, you can get anyone. Nearly. But if you want to do well attracting real estate related clientelle, for instance, there’s no substitute... [Read more of this review]

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Blog Posts

10 Creative Ways Small and Medium Businesses Use Youtube

Youtube is a huge venue for user-uploaded videos. It’s also, however, one of the largest social networks on the internet. Millions of people are interacting on Youtube on a minute to minute basis. Youtube is therefore a huge social media market with enormous business potential. Like all social media venues, the protocol is to give value away and... [Read more of this review]

The Perils of Small Businesses Imitating the Corporate Web

It’s one of the great insights about growing and sustaining your small business that you can adopt and adapt many of the processes found in corporate life. I utilize corporate interaction tools – from calendar invites for meetings to action items to status updates. Corporate standards like specification documents, sign-off on scope of work,... [Read more of this review]

The Rules of Using Photos on your Web Site

Imagine going to a web site trying to sell you professional services.  You work in an office. You dress well and take care of personal hygiene. But when you get there, the staff photos are scruffy looking, frowning, mug shots! What’s your buying response like at that point? Image via Wikipedia A lot of people wonder whether they should... [Read more of this review]

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